Our Values

People

We recognise that our people make or break us and we place great value on both our employees and customers. We follow a fully inclusive employment policy and believe in providing an environment in which people are encouraged to shoulder responsibilities and to become good decision makers.

Passion for Health 

Our Vision since 1991 has been to improve the health of our customers through the quality of water they drink.

We are a highly innovative organisation and strive to develop products that make pure water a convenience and pleasure to drink. Early adopters, Planet Organic, offer free pureh2o in all their stores. If you ever pass please feel free to find and use their in-store dispensers and refill your bottle.

We love the Environment

The second part of our Vision has always been to remove plastic from the environment delivering effective and cost saving alternatives to bottled water.

We strive to deliver our services without polluting the environment using local manufacturers and stainless steel to produce the components we use in our products. In fact over 90% come from companies within 5 miles of our offices in Woking.

Wherever possible will recycle components to avoid the inevitable landfill problems and aim to become a truly “zero service waste” organisation.  The decision to manufacture in the UK was one of the best decisions we took to achieve these aims despite our previous US supplier sabotaging our business with several x-employees in an effort to steal 30 years of business growth and with scant regard to moral values and the environment.

Taking such positive steps to reduce our waste and carbon footprint has enabled us to become the only British manufacturer of Reverse Osmosis drinking water systems and we happily boast the lowest carbon footprint in our market.

We deliver products that retain significant end of life value.

Since we started 30 years ago, we believe that customers using our RO systems have avoided 65,700,000 and that through our refill stations in Health Food stores such as Planet organic, their customers have avoided 13,687,500 bottles

Life-Long Commitment

We are dedicated to excellence in all that we do and are committed to building a healthy sustainable business. We deliver life-long value through all-inclusive service plans.